Saturday, April 13, 2013

Framed Love for Kleinfeld Paper


Here's my newest collection for Kleinfeld Paper, called Framed Love. It comes in 4 color ways - charcoal (shown), chocolate, mallard blue, and olive. This one was so fun to create - I'm really enjoying playing with typography, and try to create suites for brides with my aesthetic and design sensibility. You can see the whole collection here.

Wednesday, March 27, 2013

Outer Space - it glows in the dark!

Last week I received a nice big package of sample yardage from Camelot Fabrics, and I took some pictures of my Outer Space fabric. This collection glows in the dark - I tested it out and it works really well! So cool.

The collection at a glance.

Astronauts - in daylight, and at night. Sorry the picture didn't come out clear,  really what do you expect - I was taking the photo in the dark!

Planets and Stars

Rocketships

Outer Space A-B-C's

UFO's

You can find them all at a quilt shop near you.

Wednesday, March 6, 2013

Vita Mechachonis Returns For Seventh Year at Surtex 2013


Portsmouth, NH : With her signature blend of colorful and quirky art, Vita Mechachonis returns to Surtex for the seventh year, showcasing her newest collections of art for kids and funky adults – juvenile, holiday, birthday, novelty, floral, geometric, and everything in between.

2012 was a busy and exciting year for Vita. She helped launch premium wedding stationery company Kleinfeld Paper, a division of the world-renowned Kleinfeld Bridal family, serving as both Art Director and a featured designer. Her partnership continues with LookLoveSend, providing birth announcements, party invitations, holiday cards and more. Her fabric line with Camelot Fabrics continues to flourish, especially her glow-in-the-dark line Outer Space, and this past year saw more children’s puzzles made with MEGA Brands, available nationwide.

Among her newest collections debuting at Surtex this year are a toddler sea animal theme, elegant birds and birdhouses, Christmas, baby animals, florals, and much more. Vita is looking to expand her licenses in tabletop, bedding, and home décor, and to further develop her success with paper, stationery, toys and textiles.  Visit her at Surtex 2013, booth 435. To schedule an appointment, or to inquire more about her artwork, please contact her at 603-498-7901, or email vita@vitamechachonis.com.  




Friday, February 1, 2013

Love Birds collection

Here's a sneak peak of my latest collection available for licensing - Love Birds. I've based it on the Kleinfeld Paper collection I did for them (you can see that here), expanded the patterns, added more, and I think it would work great for fabric and bedding. Here's just a couple of the color ways....



Friday, January 18, 2013

Whats new

Happy New Year internet-world! I hope everyone has been keeping busy! The newest re-launch of Kleinfeld Paper is up and running, and you can see it here.  Check out the newest features of "suite boards" - mouse over any card, and click on "View Suite". Gorgeous!

And here are a few of my newest collections:
 Modern Love : Something a little sophisticated for the modern bride

 Story of Us: Tell you guests the sweet story of how you two met

The Bride & Groom: A fun, illustrated wedding suite featuring a stunning couple

Tuesday, November 27, 2012

Space, the final frontier

Today I was sent this photo by Camelot Fabrics, of NASA Rocket Scientists holding a stuffed rocket made from my fabric in my Outer Space collection. Cool!




Then I immediately thought of all the artistic liberties I took while drawing the space related items, and how wrong it must look to them. Heh.

Friday, November 16, 2012

So Completely Amazing!

For the better part of a year I have been working on, and have had the lucky fortune to be a part of, the launch of Kleinfeld Paper. Yes, KLEINFELD.... as in "Say Yes to the Dress", aka the world famous bridal boutique! The number one name in bridal has decided to produce their own line of wedding stationery, and I am one of the artists involved.

Not only do I create designs for Kleinfeld, but I also work behind-the-scenes, as this all came about in collaboration with LookLoveSend, so I wear my Art Director hat for not only LLS, but Kleinfeld Paper as well. What does this mean exactly? Well a lot of things - besides creating my own designs and trying to grow my own business (the Vita Mechachonis brand), for LLS and KP I also deal with our artists, approve designs, do all of their graphic design, a million other things, and most visibly - designed their website. It's a big team effort, getting a huge business off the ground, and I am so proud and excited to be able to talk about it and show everyone what we're all about. And I've learned so much in this process, about web and printing, letterpress, raised ink, SEO and more. My head is spinning, and I am working all the time.

Though the official launch of Kleinfeld Paper isn't until January, we've started early, and are currently offering an exceptional collection of wedding stationery, and also for the holiday season, an exclusive line of holiday cards. To celebrate, now until the end of the year, everything sitewide is 20% off. So if you haven't purchased your holiday cards yet, please check us out! Click here.

A selection of my holiday card designs on Kleinfeld Paper

My wedding collection Happiness & Joy on KP

Amity on Kleinfeld Paper

Love Birds on Kleinfeld Paper

Two Hearts on Kleinfeld Paper

And here's a few of my holiday cards on LookLoveSend. They are also running a discount at this time. Get 15% off your holiday cards with promo code HOLIDAYSTYLE15

There is so much more to see on both of these websites - go and check them out!
Happy shopping!